Thursday, October 3, 2013

NASCAR AND NHRA STARS TO
“PAINT THE TRACK PINK™”

This month, the hottest color in motorsports will be pink when the biggest stars in racing take the track to show their support for those affected by breast cancer.

Ricky Stenhouse Jr “Paint the Track Pink” #17
Ricky Stenhouse Jr “Paint the Track Pink” #17

As part of Lionel Racing’s “Paint the Track Pink” initiative, drivers like Greg Biffle, Dale Earnhardt Jr., Courtney Force and Ricky Stenhouse Jr. will drive pink race cars as they battle for the win during breast cancer awareness month. “The color pink is now a universally recognized show of support for breast cancer victims and survivors,” said Howard Hitchcock, Senior Vice President and General Manager of Lionel Racing.

With the most popular drivers in both NASCAR and the NHRA driving ‘Paint the Track Pink’ cars, the entire racing community is going to make a strong statement of on-track support that fans can get behind, as well as raise awareness and funds for an important breast cancer charity, Hitchcock continued.

Not only will the pink cars on track serve as a reminder that there is still work to be done in fighting this disease, a portion of the proceeds from the sale of each “Paint the Track Pink” die-cast will benefit the National Breast Cancer Foundation (NBCF), a Texas-based charity that works to increase awareness through education, provide diagnostic breast care services for those in need, and provide support services. 

We are excited to partner with Lionel Racing, the official die-cast of NASCAR,” said NBCF Senior Vice President of Development, Brent Hail. “This promotion not only educates race fans about the importance of early detection, but the funds raised will help provide mammograms and early detection services for women in need.

Drivers participating in the “Paint the Track Pink” program include:

  • Dale Earnhardt Jr. - National Guard Pink in the NASCAR Sprint Cup Series at Martinsville.
  • Greg Biffle - 3M Pink in the NASCAR Sprint Cup Series at Martinsville.
  • Brittany Force - Castrol Edge Pink at the NHRA Nationals at Maple Grove.
  • Courtney Force - Traxxas Pink at the NHRA Nationals at Maple Grove.
  • Danica Patrick - GoDaddy Pink in the NASCAR Sprint Cup Series beginning at Kansas.
  • Regan Smith - Fire Alarm Services Pink in the NASCAR Nationwide Series race at Kansas.
  • Ricky Stenhouse Jr. - Driven Pink in the NASCAR Sprint Cup Series Race at Martinsville.
  • Brad Sweet - Great Clips Pink in the NASCAR Nationwide Series race at Kansas.

“Paint the Track Pink” die-cast cars are now available for pre-order through LionelRacing.com, the NASCAR.com Superstore, and authorized die-cast dealers. 

NASCAR AND NHRA STARS TO “PAINT THE TRACK PINK™” FOR BREAST CANCER AWARENESS MONTH

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.