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| From left to right: ESPN SportsCenter co-anchor Sage Steele, Pro Sports Assembly President and Founder Laura Dixon, Speedway Motorsports Chief Experience Officer Jessica Fickenscher, FOX 7 Austin Feature Reporter Tierra Neubaum, Austin FC Senior Vice President of Corporate Partnerships Alison Roscoe and Sonoma Raceway Executive Vice President and General Manager Jill Gregory served as panelists at the inaugural Geared for Greatness presented by Coca-Cola networking breakfast to jump start fundraising efforts for Speedway Children's Charities during the NASCAR at COTA tripleheader weekend. Photo Credit: NASCAR at COTA/Marissa Chaney |
- Proceeds from Laps for Charity, Geared for Greatness presented by Coca-Cola, Live Auction and Fan Assistance Golf Cart Rides during the March 24-26 NASCAR weekend will benefit children in need in the Austin, Texas community through Speedway Children's Charities.
- Learn more about Speedway Children’s Charities at SpeedwayCharities.org.
Race fans attending the March 24-26 NASCAR at COTA weekend at Circuit of The Americas (COTA) doubled their 2022 donations to Speedway Children’s Charities (SCC), the official charity of Speedway Motorsports, by contributing more than $30,000 that will benefit Austin-area children this year.
Funds were raised throughout the three-day EchoPark Automotive Grand Prix tripleheader weekend through:
- Laps for Charity: Race fans experienced driving their own vehicle around the 3.41-mile, 20-turn permanent road course behind an official NASCAR at COTA Toyota pace car.
- Geared for Greatness presented by Coca-Cola: ESPN SportsCenter co-anchor Sage Steele hosted this inaugural networking breakfast and forum for women in sports and entertainment at Fairmont Austin.
- Live Auction: Race fans bid on unique experiences and autographed memorabilia during the Friday night Camper Party.
- Fan Assistance Golf Carts: Donations were accepted as the golf carts escorted race fans all over COTA property.
“We are blown away by the generosity of race fans who participated in our fundraising events during the NASCAR at COTA event weekend,” Speedway Children’s Charities National Executive Director Lisa Starnes said. “We were hoping to build off of the momentum that was created last year when we first introduced Speedway Children’s Charities to the Austin, Texas fan base, but to double what we raised last year is absolutely incredible. We are so thankful and can’t wait to distribute these funds to even more Austin-area children.”
Tickets:
Fans can secure their seats and purchase tickets and camping for the 2024 NASCAR at COTA weekend by visiting NASCARatCOTA.com/Events/Renewals.
Join us this Friday for Laps for Charity at @NASCARatCOTA! It's your chance to drive your personal vehicle on the track! Proceeds help #Austin area children in critical need!#KidsWin // #NASCAR // #EchoParkGP pic.twitter.com/TIMFFZLBHx
— Speedway Charities (@SCCNational) March 21, 2023
